The Hasidic Masters' Guide to Management
Moshe Kranc
Devora Publishing (2004)
“ The truths, while told by Jewish storytellers, are helpful to everyone – both Jewish and non-Jewish leaders in everyday business situations. Moshe Kranc has hit on some of the core issues that make or break a company long and short term, top line and bottom line. While recent case studies are always helpful in facing tough business challenges, timeless experience and wisdom are even more valuable.” Reviewed by Steve Odland, Chairman, CEO, President
AutoZone, Inc.
“Filled with Jewish wit and wisdom, the book manages to cross secular lines to delivery sage advice, not only to executives, but also to any of us looking to improve our communication skills. Based in Judaism, but universal in theme, the tales stress the importance of respect for others, clear communications, open-mindedness and personal integrity. Kranc’s ability to draw on ancient texts to eschew current management buzzwords has the effect of making his strategies seem new and engaging”
Worth Magazine, October, 2004
Hasidic Management style is highly ethical, being grounded in Jewish tradition. It brings spirituality to bear on all aspects of life, including business. It is extremely people-oriented (as opposed to task-oriented): listen to people, carefully evaluate all the information they transmit, work with their strengths and weaknesses, treat every person with respect. Views leadership as a responsibility rather than a privilege. Appreciates the intangibles, the things that are hard to see or measure. Encourages communication via personal example and stories, rather than frontal lectures.
Combines Hasidic stories and parables, along with the insightful cartoon satire of Dilbert, as well as examples from the corporate world, to create a readable and entertaining guide for both the novice and experienced manager.
Moshe Kranc has worked in high-tech for over 25 years, with 15 years in management positions in both the United States and Israel. He holds 5 patents in areas related to pay television and computer security, lectures at the Jerusalem College of Technology, and has published numerous technical articles. Storytelling is part of Moshe’s heritage – family tradition has it that he is descended from Rabbi Jacob Kranc, the Magid of Dubno, an 18th century itinerant preacher known as “the Jewish Aesop. For more, see http://www.hasidicmanagement.com